In particular I was interested in looking into plugins and extras for 3Ds Max that would help me produce things in a much more efficient manner, for instance, procedural generation addons.
Ghosttown is one of these. With a few button clicks you are able to produce a very nice city block complete with high poly facades and textures. All inbuilt into the program there is also a lot of room for editing where you can add your own textures as well as completely edit the generated model, as with any other in Max.
I only had a brief look at this, but I could see the potential for using it to make a simple backdrop for a scene in a shorter period of time or a fully detailed cityscape usable in a multitude of situations.
I will hopefully be able to look at this more and gain a much better understanding of it over the next couple of months.
You can download Ghosttown 0.317 Lite Beta here to try out for yourself : http://www.kilad.net/GTForum/viewtopic.php?f=2&t=2